The benefits and pitfalls of thought leadership
Is thought leadership worth pursuing? Although many businesses are able to tick along well enough without having to dabble in the business of “thought leadership,” positioning oneself as a thought leader can offer advantages in terms of public visibility and increased trust.
5 ways to future-proof your business in the wake of Facebook’s Meta rebrand
What does Facebook’s rebrand to Meta mean for your business? Though not much has changed with Facebook the platform, Instagram, WhatsApp and Messenger other than its parent company’s name, hints of the social media giant’s bold plans for the future suggests a truly revolutionary transformation is on the way. Here’s what you need to know to prepare your business for all the eventual changes.
Celebrating Women’s Small Business Month
4 essential tips on how to hire freelancers
In a time where working from home has become the new normal, an increasing number of talented professionals are embracing freelancing as a way to supplement their incomes and benefit from flexible working hours. For businesses of all sizes operating under the strain of COVID-19, these highly skilled hires are a secret weapon to stay one step ahead in these trying times. Read on to learn more about how to hire the best freelancers to grow your business.
